If the product is so good, why is its use not more widespread?

Industry can be slow to change and adopt new technologies. The heating industry is no exception. The process from early adoption to widespread use of a new technology can take many years. 

It can be  a long and arduous process to gain full regulatory approval for a product.  Hydromx already has  a Life Cycle Carbon Assessment (LCA) and an Environmental Product Declaration (EPD).  The product is also acknowledged under LEED v4. for new builds.  Lava would like to go further and get the product accepted by the BRE for SAP point.  This would boost your home’s Energy Performance Certificate (EPC)

In the UK, to date, this product has primarily been used in the commercial space and it is only now that Lava is introducing it to the residential market.

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